This year’s edition represents an alternative format, contrasting static and dynamic moments, allowing participants to drive their cars on the snowy track often used for polo matches and horse races. The public will also have a once-in-a-lifetime opportunity to get a close-up look at these true masterpieces on four wheels that have made automotive history and that are rare to see in other contexts. This does not detract from the fact that The I.C.E. stands out among other international automotive events and is an occasion that well represents St. Moritz’s own sporting vocation and elegance, a mix that over time has made it a favorite destination for the world’s jet set.
During the first day, Friday, February 24, the lake will be transformed into an open-air museum designed to celebrate cars as true works of art. Starting in the morning, the cars will enter The I.C.E. village to be examined and evaluated by the expert jury, which will pay attention to the cars’ narrative, originality, authenticity and condition. Jury members will have the opportunity to interact directly with the owners, so they can learn about the details and peculiarities of each participating gem.
The jury for the 2023 edition is composed of prominent personalities and experts in the field:
The most dynamic and spectacular phase of the Competition will take place on Saturday, February 25. During the morning and early afternoon hours, the cars, grouped according to their categories, will enter the frozen lake track and, in winter trim, trigger fascinating straights. The jury will thus be able to assess the chemistry between the drivers and their cars in action and also judge the style and dynamics of driving on the snowy surface.
At the end of these spectacular laps, they will then proceed with the awards ceremony, which will award the prestigious prizes reserved for each of the five categories that characterize The I.C.E. this year: Open Wheels, Barchettas on the lake, Le Mans 100, Concept Cars & One Offs, and Queens on Wheels.
The I.C.E. St. Moritz – International Concours of Elegance, the great and highly anticipated international automotive event, is ready to welcome fashion and motoring enthusiasts and to enjoy an incredible experience.
The ICE Show AG
Instagram: @theicestmoritz @stmoritz
Official hashtag: #TheIceStMoritz #stmoritz
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